Maxwell House Whole Bean Coffee
|Product Name:||Caffeinated Coffee Whole Bean|
|Product Category:||Coffee Beans|
|Product Description:||MAXWELL HOUSE coffee is specially blended with rich, premium-quality beans delivering consistent flavor that is always "Good to the Last Drop!"|
|Servings per Case:||Varies.|
|Product Characteristics & Features:||MAXWELL HOUSE Coffee is a regular yield coffee specially blended with rich premium-quality beans.
Fresh ground immediately prior to brew gives off pleasant aroma.
"Coffee House" trend has created "high quality" image when (grinding process) seen by customers.
MAXWELL HOUSE Coffee compares favorably with regional and local roasters' full-bodied coffees.
|Product Preparation:||Filter & Brew|
|Operator Benefits:||No matter where or how it is served, MAXWELL HOUSE Coffee is the coffee that people recognize for quality and consistency every time. "Good to the Last Drop"
Nearly 4/5ths of Americans drink coffee daily or occasionally with nearly 60% of coffee drinkers saying that coffee is an extremely important part of their day.
The vast majority of consumers use coffee as a stimulant, selecting coffee based on brand and taste.
In general, consumers are knowledgeable about coffee brands and often choose their coffee based on the brand.